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Specialty Life Inc.


1 weeks






UI Design

UX Design

Life insurance app.

Good design creates trust.
That’s our guiding philosophy: provide real and meaningful insurance protection to Canadian families through our suite of simplified products; now on mobile.

The main purpose of the mobile design was to help users simplify working with insurance and make it more efficient, but also reinforcing the brand image of an innovator in the world of personal life insurance. obile app enhances productivity and process capabilities, resulting in significant benefits and potential to attract the next generation of customers and enhance relationships with existing customers.

My role

My goal was to define a simplified user flow shaped in a clear and clean design. Applying for necessary service can be implemented in a few minutes. Remembering user’s needs, it provides clients with required information directly, hiding unclaimed information.

Main Tasks

1. Research
2. Prototyping
3. Testing
3. Design Execution

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