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Hello again.

I am Vlad Petrescu, a hard-working Digital Designer with creative thinking and user experience design abilities.
I am 31 years old and live in Eastern Europe, Romania, Bucharest. Simplicity is my middle name.

With 5+ years experience in digital and print, including art direction, I’m currently working remote as a User Interface & User Experience designer for Insurance Supermarket Inc., a Canadian financial services company operating nation-wide.  Besides my full-time commitments, I work as a freelancer with a selective clients base to create amazing products and solutions.

I am a quick learner who can absorb new ideas and can communicate clearly and effectively.

See my experience on LinkedIn

When I am not designing,  I am probably traveling, listening to music or craving a new pair of sneakers. Addicted to everything that’s fast, loud and beautiful. Basically, car nuts.

+40 729 261 567

Skype: petresq29


Insurance Supermarket Inc. Canada
Mar 2018 – Present – Remote

Ui/Ux Designer

  • Identify and troubleshoot UX problems (e.g. responsiveness)
  • UX researchers define who our users are by examining their behaviors, activities, obligations, needs, and environment.
  • Visual Designer: focuses on typography, layout, colour, graphics, visual effects, imagery, texture, mood
  • Information Architect: focuses on tasks such as how to organise site content, how search should work, what labels to use on menus
  • Thinking creatively and developing new design concepts, graphics and layouts
  • Working with Marketing department to determine their requirements
  • Reviewing final layouts and suggesting improvements if required
Jun 2017 – Mar 2018

Ui/Ux Designer

  • Design intuitive, human-centric flows and experiences on web and mobile
  • Collaborate closely with fellow designers, product managers, marketing and engineers
  • Use research and qualitative data to guide design and development decisions
  • Analyze the success of our solutions and iterate
  • Contribute to the visual design of our patterns and design system
  • Present work and use design to build alignment and influence product direction
  • Contribute to high-level strategic decisions with the product and executive teams

Oval 360 Advertising
Feb 2016 – Jun 2017

Art Director

  • Working closely with the copywriter and creative director to generate creative ideas and concepts to fulfil the client’s brief
  • Meeting with the creative director and account managers for debriefieng before presenting ideas to clients
  • Determine how best to represent a concept or a project visually
  • Producing designs, concepts, simulations based on creative visions and ideas
  • Understanding marketing initiatives, strategic positioning and target audience

Theme Junky
May 2014 – Feb 2016

Graphic Designer

  • Creating original and effective graphic designs, all customized for a vast number of personalization apps.
  • Designing for various popular apps from around the Internet, starting with keyboard themes, to locker and live wallpaper themes, phone dialer layouts and resources for web
  • Collaborating with product management and developers to define and implement innovative solutions for the product direction, visuals and experience
  • Executing all visual design stages from concept to final design
  • Ability to collaborate closely with developers, copywriters and the rest of the team

CEC Architecture
Jul 2012 – May 2014

Graphic Designer / DTP

  • Meeting clients to discuss the business objectives and requirements of the design
  • Estimating the time required and the budget to complete the work
  • Developing design briefs that suit the client’s purpose
  • Find and edit graphics, such as photographs or illustrations
  • Check proofs, or preliminary layouts, for errors and make corrections
  • Preparing the files for print